Website Search Engine Optimisation Tips and Advice
We have created this page to offer you some basic SEO tips on how to improve your online marketing and Search Engine Optimisation. The key to good SEO is getting the basic rights, after this the site can be developed and the hard work begins.
Here Are Some Search Engine Optimisation Tips
Always
keep updating your website the key to good SEO is good relevant up to date
information.
Be
bold. Use the <strong> </strong> tags around some of your keywords
on each page. Do NOT use them everywhere the keyword appears. Once or twice
is plenty.
Deep
linking. Make sure you have links coming in to as many pages as possible.
What does it tell a search engine when other websites are linking to different
pages on your site? That you obviously have lots of worthwhile content.
What does it tell a search engine that all your links are coming in to the
home page? That you have a shallow site of little value, or that your links
were generated by automation rather than by the value of your site. This
is one of the best SEO techniques.
Use a lot
of text on your site to improve the SEO. At minimum we would recommend 200
words per page. Search engines cannot read graphics. If your site is primarily
graphic based, then it will have trouble getting good rankings.
Newsletters.
Offer news articles about your business and your industry. This offers the
search engine good text with lots of keywords. It is important to keep updating
these pages as the search engines look at the date the pages where created.
First
come, first served. If you must have image links in your navigation bar,
include also text links. However, make sure the text links show up first
in the source code, because search engine robots will follow the first link
they find to any particular page. Good well planned navigation is a key
SEO Technique.
Multiple
domains that use good Search Engine Optimisation Techniques. If you have
several topics that could each support their own website, it might be worth
having multiple domains. Why? First, search engines usually list only one
page per domain for any given search, and you might warrant two. Second,
directories usually accept only home pages, so you can get more directory
listings this way.
Use
your most important keywords about 3-6 times per 100 words. Also the most
important Keywords should appear higher in the page.
Titles
for links. Links can get titles, too. Not only does this help visually impaired
surfers know where you are sending them, but some search engines figure
this into their relevancy for a page.
Create
Title and Meta Tags for your site. Meta Tags are code hidden in the background
that tell search engines what your keywords and descriptions are. Almost
all Web Design programs have an option to put Keyword and Description Meta
Tags.
Site
map. A big site needs a site map, which should be linked to from every page
on the site. This will help the search engine robots find every page with
just two clicks. A small site needs a site map, too. It's called the navigation
bar.
The Most important Search Engine Optimisation 9SEO) is hard work and constant nurturing of the website. Good SEO is a long process and nothing is achieved overnight. All Web Web Promotions should be well planned and updated reguarly.
Remember Good SEO is a ongoing task even when you get good rankings it then becomes about staying there.
We hope this advice has helped you, please visit back soon as we are always adding to our online guides.
Please email us your web address and we will send you a free report on your
website to find out how well your optimisation strategy is doing.
What is included
The Report will come in PDF Format and give you some basic outlines of what you can do with your website to improve your search engine ranking.
Due to the overwhelming success please allow for 7 days for the report to be sent to you.
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If you want to find out more about SEO and what we can do for you please call us on
Tel:07855051450
GIK Media
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Tel: 07855051450